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01543 423 838
110 Anglesey Business Park,
Littleworth Road,
Hednesford,
Staffordshire,
WS12 1NR
E: enquiries@weedonpsc.com
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Weedon PSC News
Weedon PSC Creates Carry Pack Design for Local Brewery
Green Consumers Would Give Up Packaging
Weedon PSC Shelf Ready Tray Design Innovation
Weedon PSC Online Joins Forces with The Packaging Store for Standard Packaging Products
Weedon PSC launch Carbon Lite packaging range
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Instore Display Marketing
Why POS displays are key for your brand
In the UK alone £1.15 billion is spent annually on promotiong products at point of purchase. In the retail marketplace 75% of all purchasing decisions are made in store but yet only 5% of ad spend is invested in point of purchase advertising.
When implemented properly point of display fixtures work and work well. Research has shown that in store fixtures are the best marketing tool for guaranteeing a return on investment. For short term sales, instore fixtures give an average of 160% ROI according to a survey of 300 campaigns that weigh the sales uplift in terms of revenue against the cost of activity.
Weedon Instore is a specialist in total process management. We pride ourselves in being a complete service partner. We are always ready to listen to your needs, find solutions to your challenges and deadlines, provide support, service and fresh creative ideas that will take ideas from concept to implementation.
Point of sale displays and instore media is one of the most powerful advertising mediums. No other method intercepts and captures your customer at the exact moment when the product is in front of them and when purchase intent is the primary motivation for their store visit. Point of purchase is a highly effective way of generating impulse purchases and acts as a call to attention to the brand by communicating its benefits in a persuasive manner.
Weedon Instore can help you stand out in this market place by communicating your brand message and product in targeted and consumer focused display.